

Back at Loughborough Sport — always a pleasure returning to one of the UK’s most iconic high-performance sporting environments.
The Loughborough Students Football Team compete in the National League, and for many of the lads, this is their first time living away from home.


That context mattered. We spent time talking honestly about boredom, downtime, and what fills the gaps when training finishes — alongside what gambling harm can actually look like at an early stage. We also unpacked the digital side of gambling: how betting brands show up across phones, socials, and sport-focused content, often in the same spaces young people spend most of their time.


The session was about awareness, not lectures — helping players spot risk early, understand influence, and make sense of the online noise around them.
Back at Loughborough Sport — always a pleasure returning to one of the UK’s most iconic high-performance sporting environments.
The Loughborough Students Football Team compete in the National League, and for many of the lads, this is their first time living away from home.

That context mattered. We spent time talking honestly about boredom, downtime, and what fills the gaps when training finishes — alongside what gambling harm can actually look like at an early stage. We also unpacked the digital side of gambling: how betting brands show up across phones, socials, and sport-focused content, often in the same spaces young people spend most of their time.

The session was about awareness, not lectures — helping players spot risk early, understand influence, and make sense of the online noise around them.
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations


